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ChatGPT: who it fits, what it costs, and the catch

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Writers, marketers and creatives drafting content

Who ChatGPT fits, and who it does not

  • Checked 2026-10-14
  • 3 sources
ChatGPT score70.9 / 100

Scored against the other verified AI assistants tools. How we score tools. What we earn is not part of it.

Good for
  • Writers, marketers and creatives drafting content
  • Quick research, brainstorming and summarizing long texts
  • Developers wanting starter code and debugging help
Not for
  • Anyone who will publish output without fact-checking
  • Users needing real-time information on the free tier
  • Tasks requiring highly specialized expertise or emotional empathy
The catch
Versatile general-purpose assistant, but it can hallucinate and the best features require a paid subscription.

Data last verified: 2026-10-14

How we make money · How we score tools

What ChatGPT costs over five years

Five years for a team of 5, paid yearly: $6,000

On the Business (Standard seat) plan, at today's price. We do not assume a rise.

Paid monthly, one year
$1,500
Paid yearly, one year
$1,200

Paying yearly saves $300 a year (20%).

Change the number to see your own total. Nothing is sent anywhere.

Vendor pricing page · checked 2026-10-18

We have tracked ChatGPT's prices since 2026-10-18; no change so far. All price changes

The free plan, as ChatGPT describes it.

Free plan
Free tier: limited messages with uploads, limited image creation, voice, deep research, memory and Codex; unlimited text chats subject to abuse guardrails
Vendor page · checked 2026-10-14

What you risk by starting

Trial, refunds and getting your data out of ChatGPT.

Free trial
Not verified
Vendor page · checked 2026-10-14
Card required to start
Not verified
Vendor page · checked 2026-10-14
Refund policy
Canceling stops future renewals but does not automatically refund previous charges; eligibility depends on purchase and location; request via OpenAI Support (web/Google Play) or Apple (App Store)
Vendor page · checked 2026-10-14
Getting your data out
Export via Settings > Data controls or the Privacy Portal ('Download my data'); ZIP of chat history and account data, can take up to 7 days; not available for Business/Enterprise/Healthcare workspaces (help.openai.com/en/articles/7260999)
Vendor page · checked 2026-10-14
Effort to switch away
Not verified
Vendor page · checked 2026-10-14

What we verified ChatGPT can do

Open a row for the vendor's own wording and the page we read it on.

Chat interfaceYes

Unlimited text chats on Free subject to abuse guardrails

Vendor page · checked 2026-10-14
File uploadYes

Limited on Free; included on Go, Plus, Pro

Vendor page · checked 2026-10-14
Web browsingYes

'Search' included on all plans

Vendor page · checked 2026-10-14
Understands imagesYes

'Vision' limited on Free; included on Go, Plus, Pro

Vendor page · checked 2026-10-14
Voice modeYes

Voice on Free; expanded on Go/Plus; unlimited* on Pro

Vendor page · checked 2026-10-14
Follows your standing instructionsNot verified

Not verified: the vendor gives no detail.

Not verified
Remembers your preferencesYes

Limited on Free; included on Go; expanded on Plus and Pro

Vendor page · checked 2026-10-14
Code executionYes

'Data analysis' limited on Free; included on paid plans

Vendor page · checked 2026-10-14
Team workspaceYes

Business plans available starting at 2 users

Vendor page · checked 2026-10-14
Connects to your other apps (API)Not verified

Not verified: the vendor gives no detail.

Not verified

If ChatGPT isn’t right for you

See every verified AI assistants tool

  1. Rank 1

    Google Gemini

    People who already use Gmail, Docs and Drive

    Our score83 / 100

    Five years for a team of 5: $1,497

    See the facts for Google Gemini

  2. Rank 2

    Gemini Notebook

    Students and researchers working from their own documents

    Our score79 / 100

    Five years for a team of 5: $1,497

    See the facts for Gemini Notebook

  3. Rank 3

    Claude

    Beginner and working programmers needing code generation and debugging

    Our score71.7 / 100

    Five years for a team of 5: $6,000

    See the facts for Claude

Show all 6 alternatives
  1. Rank 4

    Microsoft Copilot

    People already paying for Microsoft 365 who want AI inside Word, Excel and Outlook

    Our score69.8 / 100

    Five years for a team of 5: $649.95

    See the facts for Microsoft Copilot

  2. Rank 5

    Microsoft 365 Copilot

    Small businesses already on Microsoft 365 who want Copilot in Word, Excel, Outlook and Teams

    Our score62.1 / 100

    Five years for a team of 5: $5,400

    See the facts for Microsoft 365 Copilot

  3. Rank 6

    Perplexity

    People who want quick answers drawn from web searches

    Our score47.3 / 100

    Five years for a team of 5: $10,000

    See the facts for Perplexity

Where these facts come from

What to do next

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Data last verified: 2026-10-14