Capsule vs HubSpot CRM: Capsule fits most teams of 5
Start here: Capsule
Small and medium businesses on tight budgets
Our pick for most teams
/ 100
- Price
- From $216/user/yr (yearly only)
- Free plan
- Max 2 users, 250 contacts, 5 custom fields, 1 sales pipeline
vs/ 100
- Price
- From $20/user/mo (monthly only)
- Free plan
- Up to two users and 1,000 contacts; no expiration date
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Which one fits your team
- Checked 2026-10-14
- 4 sources
The score is worked out from the facts below. How we score tools. What we earn is not part of it.
Capsule: who it fits and who it does not
- Good for
- Small and medium businesses on tight budgets
- Small teams and independent agencies
- Relationship-based service businesses
- Non-technical users wanting an easy interface
- Not for
- Teams needing advanced features or deep marketing automation
- Large organizations and complex customization needs
- Users who need phone or live-chat support
- The catch
- Easy and affordable, but reporting, marketing automation and customization are basic and support is email-only.
Data last verified: 2026-10-14
How we make money · How we score tools
HubSpot CRM: who it fits and who it does not
- Good for
- SaaS startups and B2B sales teams needing pipeline tracking
- Marketing agencies and customer success teams
- Small businesses without technical resources
- Nonprofits using free or low-cost plans
- Not for
- Enterprise IT needing deep workflow and data controls
- Healthcare orgs needing HIPAA compliance
- Field service teams needing strong offline mobile access
- The catch
- Easy and broad all-in-one platform, but costs climb quickly as you add premium features and advanced reporting needs higher tiers.
Data last verified: 2026-10-14
How we make money · How we score tools
What each one costs over five years
Same team size, cheapest plan of each, paid monthly or yearly.
Capsule
Five years for a team of 5, paid yearly: $5,400
On the Starter plan, at today's price. We do not assume a rise.
- Paid monthly, one year
- Not verified
- Paid yearly, one year
- $1,080
- "Starter" has no verified monthly price
Change the number to see your own total. Nothing is sent anywhere.
Vendor pricing page · checked 2026-10-18HubSpot CRM
Five years for a team of 5, paid monthly: $6,000
On the Starter plan, at today's price. We do not assume a rise.
- Paid monthly, one year
- $1,200
- Paid yearly, one year
- Not verified
- "Starter" has no verified annual price
Change the number to see your own total. Nothing is sent anywhere.
Vendor pricing page · checked 2026-10-19The four facts that decide it
Every figure comes from the vendor's own pages, listed under Sources. | Capsule | HubSpot CRM |
|---|
| Score out of 100 | 96.9 | 53.1 |
|---|
| Cheapest plan | Starter | Starter |
|---|
| Free plan | Max 2 users, 250 contacts, 5 custom fields, 1 sales pipeline | Up to two users and 1,000 contacts; no expiration date |
|---|
| Works with (apps) | 7 | 9 |
|---|
Every figure comes from the vendor's own pages, listed under Sources.
Capsule
- Score out of 100
- 96.9
- Cheapest plan
- Starter
- Free plan
- Max 2 users, 250 contacts, 5 custom fields, 1 sales pipeline
- Works with (apps)
- 7
HubSpot CRM
- Score out of 100
- 53.1
- Cheapest plan
- Starter
- Free plan
- Up to two users and 1,000 contacts; no expiration date
- Works with (apps)
- 9
Feature by feature, on the same list
Open a row for the vendor's own wording and the page we read it on.
Contact managementCapsule: YesHubSpot CRM: Yes▾
- Capsule
- 250 contacts on Free up to 120,000 on Advanced
Vendor page · checked 2026-10-14- HubSpot CRM
- Create contacts, keep records up to date, log sales activities, view communication history (free CRM)
Vendor page · checked 2026-10-14
Track deals in stagesCapsule: YesHubSpot CRM: Yes▾
- Capsule
- 1 pipeline on Free; multiple on Growth; 50 on Advanced
Vendor page · checked 2026-10-14- HubSpot CRM
- Deal pipelines listed among popular free features
Vendor page · checked 2026-10-14
Works with your emailCapsule: YesHubSpot CRM: Yes▾
- Capsule
- Gmail/Outlook sending on Free; Shared Mailbox and templates on Starter; Email Sync on Growth
Vendor page · checked 2026-10-14- HubSpot CRM
- Gmail shown in integrations; email tracking alerts when prospects open emails. Outlook not mentioned on page
Vendor page · checked 2026-10-14
Automatic follow-up emailsCapsule: YesHubSpot CRM: Not verified▾
- Capsule
- Via Transpond marketing automation add-on: 'Create triggers and sequences for communications'
Vendor page · checked 2026-10-14- HubSpot CRM
- Not verified: the vendor gives no detail.
Not verified
Does routine steps for youCapsule: YesHubSpot CRM: Not verified▾
- Capsule
- 'Workflow Automations' on Growth; not included on Free
Vendor page · checked 2026-10-14- HubSpot CRM
- Not verified: the vendor gives no detail.
Not verified
Reports and dashboardsCapsule: YesHubSpot CRM: Yes▾
- Capsule
- Basic Reporting on Starter; Advanced Sales Reporting and Reporting Dashboards on Growth
Vendor page · checked 2026-10-14- HubSpot CRM
- Reporting dashboard listed as a free feature
Vendor page · checked 2026-10-14
Forms that capture leadsCapsule: YesHubSpot CRM: Yes▾
- Capsule
- Via the Transpond marketing add-on (from $11/month), which shows lead capture forms
Vendor page · checked 2026-10-14- HubSpot CRM
- Custom lead-capture forms, no coding required
Vendor page · checked 2026-10-14
Your own fieldsCapsule: YesHubSpot CRM: Not verified▾
- Capsule
- 5 custom fields on Free
Vendor page · checked 2026-10-14- HubSpot CRM
- Not verified: the vendor gives no detail.
Not verified
Mobile appCapsule: YesHubSpot CRM: Yes▾
- Capsule
- iOS and Android apps linked from the site; not plan-specific
Vendor page · checked 2026-10-14- HubSpot CRM
- Available for iOS and Android
Vendor page · checked 2026-10-14
Connects to your other apps (API)Capsule: YesHubSpot CRM: Not verified▾
- Capsule
- 'API for Developers' linked in footer; plan-level terms not stated
Vendor page · checked 2026-10-14- HubSpot CRM
- Not verified: the vendor gives no detail.
Not verified
What you risk by starting
Capsule
Trial, refunds and getting your data out of Capsule.
- Free trial
- 14-day free trial
- Vendor page · checked 2026-10-18
- Card required to start
- No
- Vendor page · checked 2026-10-18
- Refund policy
- Not verified
- Vendor page · checked 2026-10-18
- Getting your data out
- Not verified
- Vendor page · checked 2026-10-18
- Effort to switch away
- Not verified
- Vendor page · checked 2026-10-18
HubSpot CRM
Trial, refunds and getting your data out of HubSpot CRM.
- Card required to start
- No
- Vendor page · checked 2026-10-18
- Refund policy
- Not verified
- Vendor page · checked 2026-10-18
- Getting your data out
- Not verified
- Vendor page · checked 2026-10-18
- Effort to switch away
- Not verified
- Vendor page · checked 2026-10-18
Where these facts come from
What to do next
You can leave now. Nothing here expires.
Data last verified: 2026-10-14