HubSpot CRM vs Pipedrive: Pipedrive fits most teams of 5
Start here: Pipedrive
SMBs needing strong marketing tools alongside sales
Our pick for most teams
/ 100
- Price
- From $19/user/mo · $168/user/yr
- Free plan
- No free plan
vs/ 100
- Price
- From $20/user/mo (monthly only)
- Free plan
- Up to two users and 1,000 contacts; no expiration date
Add more tools to this comparisonCompare a different set
Which one fits your team
- Checked 2026-10-14
- 4 sources
The score is worked out from the facts below. How we score tools. What we earn is not part of it.
Pipedrive: who it fits and who it does not
- Good for
- SMBs needing strong marketing tools alongside sales
- Teams wanting a CRM connected to many other platforms
- Users who want customizable pipelines and automations
- Not for
- Startups and very small businesses sensitive to entry cost
- Buyers who need a free CRM (14-day trial only)
- Buyers who dislike paying extra for add-ons
- The catch
- Highly customizable pipeline CRM with 500+ integrations, but paid plans are relatively expensive and add-ons raise cost quickly.
Data last verified: 2026-10-14
How we make money · How we score tools
HubSpot CRM: who it fits and who it does not
- Good for
- SaaS startups and B2B sales teams needing pipeline tracking
- Marketing agencies and customer success teams
- Small businesses without technical resources
- Nonprofits using free or low-cost plans
- Not for
- Enterprise IT needing deep workflow and data controls
- Healthcare orgs needing HIPAA compliance
- Field service teams needing strong offline mobile access
- The catch
- Easy and broad all-in-one platform, but costs climb quickly as you add premium features and advanced reporting needs higher tiers.
Data last verified: 2026-10-14
How we make money · How we score tools
What each one costs over five years
Same team size, cheapest plan of each, paid monthly or yearly.
Pipedrive
Five years for a team of 5, paid yearly: $4,200
On the Lite plan, at today's price. We do not assume a rise.
- Paid monthly, one year
- $1,140
- Paid yearly, one year
- $840
Paying yearly saves $300 a year (26%).
Change the number to see your own total. Nothing is sent anywhere.
Vendor pricing page · checked 2026-10-18HubSpot CRM
Five years for a team of 5, paid monthly: $6,000
On the Starter plan, at today's price. We do not assume a rise.
- Paid monthly, one year
- $1,200
- Paid yearly, one year
- Not verified
- "Starter" has no verified annual price
Change the number to see your own total. Nothing is sent anywhere.
Vendor pricing page · checked 2026-10-19The four facts that decide it
Every figure comes from the vendor's own pages, listed under Sources. | Pipedrive | HubSpot CRM |
|---|
| Score out of 100 | 80.2 | 53.1 |
|---|
| Cheapest plan | Lite | Starter |
|---|
| Free plan | No free plan | Up to two users and 1,000 contacts; no expiration date |
|---|
| Works with (apps) | 1 | 9 |
|---|
Every figure comes from the vendor's own pages, listed under Sources.
Pipedrive
- Score out of 100
- 80.2
- Cheapest plan
- Lite
- Free plan
- No free plan
- Works with (apps)
- 1
HubSpot CRM
- Score out of 100
- 53.1
- Cheapest plan
- Starter
- Free plan
- Up to two users and 1,000 contacts; no expiration date
- Works with (apps)
- 9
Feature by feature, on the same list
Open a row for the vendor's own wording and the page we read it on.
Contact managementPipedrive: YesHubSpot CRM: Yes▾
- Pipedrive
- Create contacts, keep records up to date, log sales activities, view communication history (free CRM)
Vendor page · checked 2026-10-14- HubSpot CRM
- Leads, deals, contacts and calendar on all plans
Vendor page · checked 2026-10-14
Track deals in stagesPipedrive: YesHubSpot CRM: Yes▾
- Pipedrive
- Deal pipelines listed among popular free features
Vendor page · checked 2026-10-14- HubSpot CRM
- Lead, calendar and pipeline management on all plans
Vendor page · checked 2026-10-14
Works with your emailPipedrive: YesHubSpot CRM: Yes▾
- Pipedrive
- Gmail shown in integrations; email tracking alerts when prospects open emails. Outlook not mentioned on page
Vendor page · checked 2026-10-14- HubSpot CRM
- Gmail, Outlook or company email sync on Growth and up
Vendor page · checked 2026-10-14
Automatic follow-up emailsPipedrive: Not verifiedHubSpot CRM: Yes▾
- Pipedrive
- Not verified: the vendor gives no detail.
Not verified- HubSpot CRM
- Sequences of personalized emails on Growth and up
Vendor page · checked 2026-10-14
Does routine steps for youPipedrive: Not verifiedHubSpot CRM: Yes▾
- Pipedrive
- Not verified: the vendor gives no detail.
Not verified- HubSpot CRM
- Automate repetitive tasks and complex workflows on Growth and up
Vendor page · checked 2026-10-14
Reports and dashboardsPipedrive: YesHubSpot CRM: Yes▾
- Pipedrive
- Reporting dashboard listed as a free feature
Vendor page · checked 2026-10-14- HubSpot CRM
- AI reports (Lite), forecast reports (Growth), custom data reports (Premium)
Vendor page · checked 2026-10-14
Forms that capture leadsPipedrive: YesHubSpot CRM: Yes▾
- Pipedrive
- Custom lead-capture forms, no coding required
Vendor page · checked 2026-10-14- HubSpot CRM
- LeadBooster lead capture on Premium
Vendor page · checked 2026-10-14
Your own fieldsPipedrive: Not verifiedHubSpot CRM: Yes▾
- Pipedrive
- Not verified: the vendor gives no detail.
Not verified- HubSpot CRM
- Required and pipeline-specific fields on Premium and Ultimate
Vendor page · checked 2026-10-14
Mobile appPipedrive: YesHubSpot CRM: Yes▾
- Pipedrive
- Available for iOS and Android
Vendor page · checked 2026-10-14- HubSpot CRM
- 'Our Android and iOS apps turn your Pipedrive sales hub into a mobile CRM'
Vendor page · checked 2026-10-14
Connects to your other apps (API)Pipedrive: Not verifiedHubSpot CRM: Yes▾
- Pipedrive
- Not verified: the vendor gives no detail.
Not verified- HubSpot CRM
- Webhooks and an open API; developer docs at developers.pipedrive.com
Vendor page · checked 2026-10-14
What you risk by starting
Pipedrive
Trial, refunds and getting your data out of Pipedrive.
- Free trial
- 14-day free trial
- Vendor page · checked 2026-10-18
- Card required to start
- No
- Vendor page · checked 2026-10-18
- Refund policy
- Not verified
- Vendor page · checked 2026-10-18
- Getting your data out
- Not verified
- Vendor page · checked 2026-10-18
- Effort to switch away
- Not verified
- Vendor page · checked 2026-10-18
HubSpot CRM
Trial, refunds and getting your data out of HubSpot CRM.
- Card required to start
- No
- Vendor page · checked 2026-10-18
- Refund policy
- Not verified
- Vendor page · checked 2026-10-18
- Getting your data out
- Not verified
- Vendor page · checked 2026-10-18
- Effort to switch away
- Not verified
- Vendor page · checked 2026-10-18
Where these facts come from
What to do next
You can leave now. Nothing here expires.
Data last verified: 2026-10-14